Jim Eastwood - BBC Apprentice

When you are thinking of famous Irish people with an international media profile, who do you think of? Terry Wogan? Dara O’Brian? Bono?

Well, there is now another name to add to the list: Jim Eastwood is a contestant in this year’s BBC reality television series ‘The Apprentice’, which is broadcast in the United Kingdom. Christened ‘Jedi Jim’ by fellow Irishman Dara O’Brian because of his ability to persuade Project Manager Leon not to take him back into the boardroom, Jim has shown that he has the drive and dedication to succeed, maintaining his position in the series (albeit by the skin of his teeth sometimes) through a combination of charm, hard-nosed selling and a certain amount of manipulation of other contestants.

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